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Festival or Event Planning Guide

How to Organize a Birding or Nature Festival

Nancy S. Millar   See more about Nancy Millar

Winning With Public Relations

You canít have a successful event without making sure your community and government leaders are a part of the picture. Even if their support is minimal the first year- as it well may be until the festival has proven itself- give them the opportunity to be a part of it.

  • Contact your mayor and any appropriate local celebrities early and ask them to participate in some way. It is certainly advisable to request the mayorís participation by welcoming the attendees the first evening. Look for ways to get them involved. Involvement equates to ownership, and thatís the mindset you want from those in the public eye.
  • At the media conference, allow the festival chairman and any important government officials to shine. Remember to give credit to volunteers and city officials. Recognition is a very large part of why people volunteer in the first place.

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